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Communications Intern
May 2018- August 2018
Website Makeover
Description: The director of BGCL had assigned me to update the club's website. Michelle understood the website was outdated and hard to navigate. I applied my HTML and CSS skills to help redesign the website.
Outcome: The website was completed in August of 2018 and is still used today with the same look and format.
Program Languages Used: Wordpress, HTML, and CSS
Birthday Wish
215 Opened
11 Click-throughs
June Newsletter 2018
256 Opened
10 Click-throughs
Color Run 2018
251 Opened
11 Click-throughs
298 Opened
115 Click-throughs
July Newsletter 2018
2018-2019 Registration Open
160 Opened
56 Click-throughs
Email Campaigns
Description: When it came to the email campaigns, a lot of the copy and images were produced by me. I even designed the look and layout of each campaign.
Outcome: I successfully made five email campaigns with a total of
1,180 viewers and 203 click-through rate (CTR) over the course of four months.
Program Language Used: Constant Contact
Donations Raised
Description: As a nonprofit organization, the Club relies on the generosity of the community. One of my goals during the internship was to increase donations. I did so by crafting a creative campaign for the thirteenth anniversary of the club.
Outcome: The "Birthday Wish" campaign generated a total of $2,300 donated when all it asked for was $500. The surplus of donations was used to buy a new basketball hoop.
Program Language Used: Constant Contact
Event Planned
Description: The Club's annual color run requires a lot of work to get it ready. I was happy to contribute to the event by aiding in small tasks. Below are some of the key contributions.
Outcome: 97 participants for the event.
Created Coupons
Updated Flyer
Reached Out to Sponsors
Wrote Press Release
Goodbye graduation video
Description: When club members get older they turn into counselors and become part of the staff. Eventually, they do graduate high school and go off to college. The director of BGCL had me search for photos of the graduating counselors during their time at the club.
Program Languages Used: Quicktime Player, Google Slides
Song Choice: "Photograph" by Ed Sheeran